November 2021 Newsletter from The Allure Group

Happy Hanukkah!

Wishing everyone in The Allure Group family a very Happy Hanukkah! May you have a warm and joyous Festival of Light.

Giving Tuesday

Giving back to our communities is a big part of The Allure Group’s mission. This Thanksgiving, members from our Linden Center were honored to have the privilege of providing turkeys to those in need in the East New York area. Thank you to all who helped make Thanksgiving this year better for others!

Blockchain is making its presence felt in healthcare

In his most recent piece, our Founder and President Joel Landau writes for New York Business Journals,

“Blockchain is, on a far larger scale, a tool that helps to deal with the massive amount of patient data circulating within and among healthcare facilities: How can it be used to a provider’s best advantage? How can it be stored, analyzed, interpreted and shared so that it can ensure the best possible outcomes?

That is an ongoing challenge, as healthcare information systems are notoriously fragmented.”

Click here to read the full article.

Honoring Our Veterans

For every moment of freedom we enjoy, we have someone in uniform to thank.

This month, in honor of the men and women who have served our country, The Allure Group held Veterans Day celebrations across our centers.

Thank you to all of our Veterans for your service and sacrifice!
Staying Connected

Staying connected with your loved ones is one of the best things you can do for your mental wellbeing. If you or someone you know would like to offer virtual entertainment to our residents in the form of music, dance or even painting classes, please send us an email and let us know – alluregroupmarketing@allurecare.com!

November Blue Carpet Farewells

We are overjoyed to share our November Blue Carpet Farewells! We wish our departing patients well, and thank our amazing staff for their dedication and hard work.

October 2021 Newsletter from The Allure Group

Breast cancer awareness month

We honored and celebrated Breast Cancer Awareness across all of our centers this month:

Crown Heights Center celebrated Breast Cancer Awareness Month with Walk The Block with their community.

Bedford Center showed their support for Breast Cancer Awareness Month with a fun fundraising table.

Sing for Hope Streamed Live for Residents

Sing for Hope was streamed live this month across all of our centers for our residents to enjoy!

This was made possible by our partner, Equivia Health, a telemedicine pioneer that provides healthcare services via bedside tablets. All of our residents were able to enjoy a true Sing for Hope experience!

Thanks again to Equivia Health for putting this together for us!

The COO’s Changing Role in a Changing World: Vision, Versatility are the Keys

In her most recent article, our COO Melissa Powell writes for NYC Score,

“How does a business leader react to an unprecedented crisis? How does one handle a situation unlike anything he or she has ever been asked to handle before? Those are the questions that have been presented by the coronavirus pandemic and the accompanying economic downturn.”

To read her full article, click here.

Staying Connected

Staying connected with your loved ones is one of the best things you can do for your mental wellbeing. If you or someone you know would like to offer virtual entertainment to our residents in the form of music, dance or even painting classes, please reply back to this email and let us know!

OCTOBER BLUE CARPET FAREWELLS

We are overjoyed to share our October Blue Carpet Farewells! We wish our departing patients well, and thank our amazing staff for their dedication and hard work. Watch this month’s Blue Carpet Farewells video:

September 2021 Newsletter from The Allure Group

National Rehabilitation Awareness Week

In honor of National Rehabilitation Week, we celebrated The Allure Group heroes who work together and make a true difference for our patients and residents. Thank you to our entire Rehab team for all that you do!

Gearing Up For Breast Cancer Awareness Month

The Importance of Boosting Your Memory 

In her most recent article, our COO Melissa Powell writes for Thrive Global,

“Losing your memory due to Alzheimer’s disease, dementia, and other similar conditions is a cause for great concern, especially among senior citizens. To reduce the risk of developing conditions that jeopardize the brain’s ability to store, access, and reference memories, boosting brain power and improving brain health should be top priorities for individuals of every age.”

To read her full article, click here.

Celebrating Jewish Holidays

September is filled with many important holidays for the Jewish community and we enjoyed getting to celebrate them all across our centers with our residents, patients and staff.

From sharing apples and honey for the Jewish New Year to building beautiful sukkahs for Sukkot, we always enjoy getting to honor the holidays that mean the most to the people at our centers.

Staying Connected

Staying connected with your loved ones is one of the best things you can do for your mental wellbeing. If you or someone you know would like to offer virtual entertainment to our residents in the form of music, dance or even painting classes, please reply back to this email and let us know!

September Blue Carpet Farewells

We are overjoyed to share our September Blue Carpet Farewells! We wish our departing patients well, and thank our amazing staff for their dedication and hard work.

August 2021 Newsletter from The Allure Group

Celebrating our Doctors

The Allure Group wished to recognize and celebrate outstanding medical professionals, so we invited members of the Brooklyn community to nominate their doctors for recognition.

Participants submitted letters expressing their appreciation for all that their physician had done for them, or to a special senior in their life. Many included heartwarming stories of the doctors’ outstanding dedication. We created beautiful gift packages for each doctor and included the letters their patients had sent. We delivered the packages earlier this month, and the doctors were deeply touched by this show of gratitude.

At The Allure Group, we know firsthand the hard work involved in providing outstanding care, and we are committed to continue playing a role in promoting the interests of the community as we work together towards outstanding healthcare for everyone.

Senior Times Magazine by King David Center

The Senior Times, produced by King David Center, has become the go-to publication for everyone. The newest issue is out and it is a must-read for seniors, their loved ones and everyone else!

Check out our interview with Klein’s Ice Cream or try our delicious summer pop treats recipe or learn more about summertime safety and much more here.

The Rise of C-Suite Innovation and Agility, and Why It’s Here to Stay from Healthcare Business Today

In her most recent article, our COO Melissa Powell writes for Healthcare Business Today, “The pandemic has underscored the need for business leaders to be light on their feet in the face of disruption, so that they might be better positioned to explore new possibilities. And certainly the possibilities are many. More than ever before, in fact.”

To read her full article, click here.

“Fine Dining with Harlem Center” is Back in Business!

Harlem Center loved to partake in “Fine Dining at Harlem Center.” However, when the pandemic hit, we had to discontinue the activity. Now, we are so happy to announce that “Fine Dining with Harlem Center” is back in business!

The residents enjoyed the delicious food and camaraderie with their friends and staff!

Magic Show at Bedford Center

We love to host events for our residents and bring in different acts and vendors who will bring a smile to their faces. This month at Bedford Center, it was a magician who was able to do just that.

August Blue Carpet Farewells

We are overjoyed to share our August Blue Carpet Farewells! We wish our departing patients well, and thank our amazing staff for their dedication and hard work.

July 2021 Newsletter from The Allure Group

The Allure Group Partners with Vis A Vis Health

We are proud of our partnership with Vis A Vis Health. With the help of state-of-the-art program, CarePath in Motion, we are able to leverage modern technology to help our discharging patients transition home safer than ever. Our COO Melissa Powell was quoted in an article this month discussing the initiative, click here to read the full piece.

Harlem Center hosted Vaccine Clinic in partnership with The Salvation Army and NY State Governor’s Office

We all must continue to do our part in getting rid of COVID-19. Harlem Center was honored to partner with The Salvation Army and the New York State Governor’s office in holding a vaccine clinic, completely free of charge, in Harlem on Thursday, July 29th. Thanks to everyone who helped put this successful clinic together!

King David Center featured in Skilled Nursing News

Check out The Allure Group’s King David Center featured in this great article by Alex Zorn of Skilled Nursing News.

Matthew Fenley and Lorelie Mercado discuss the importance of accommodating higher acuity patients in today’s LTC environment and how state of the art tools, such as their aqua therapy pool, are transforming King David Center into a Neuroscience Center of Excellence.

Hamilton Park earns 2021 Bronze American Health Care Association National Quality Award

Congratulations to Hamilton Park for the 2021 Bronze American Health Care Association National Quality Award!

The AHCA/NCAL National Quality Award Program is a rigorous process that evaluates an organizations’ capabilities against nationally recognized standards for excellence, making it one of the most comprehensive performance assessments available to long term and post-acute care providers.

We are so proud of Hamilton Park!

July Blue Carpet Farewells

We are overjoyed to share our July Blue Carpet Farewells! We wish our departing patients well, and thank our amazing staff for their dedication and hard work.

June 2021 Newsletter from The Allure Group

Introducing CarePath in Motion

Introducing Allure’s CarePath in Motion program! Allure’s groundbreaking partnership with Vis A Vis Health is celebrating its 1 year anniversary and the data collected is nothing short of astounding!

Too often, SNFs were unable to track and trend their readmissions post discharge from their facilities. Vis A Vis helped us solve that problem and make us better partners to our local hospitals.

Over a 6 month period, only 6.6% of our discharged patients ended up back in the hospital within 30 days! Truly the mark of a soon to be award winning partnership!

Hamilton Park Holds Vow Renewal Ceremony

Hamilton Park for Nursing and Rehabilitation Center was honored to host Mr. and Mrs. Caruso’s vow renewal at their facility. The ceremony was nothing short of amazing and was shared with their family and staff friends! The love-filled event was featured on News12, watch the video above to see a glimpse inside the special day.

Linden Center announces partnership with ReNew

ReNew partners with SNFs, ALFs and LTACHs to provide the most advanced wound care treatment protocols available in a post-acute setting and we are thrilled to have them at our Linden Center.

Melissa Powell featured in Thrive Global

“We all have times when the world feels overwhelming; our responsibilities and difficulties loom large, and stress encroaches upon our daily lives. Stressors—like losing a loved one, managing illness, financial concerns, retirement, or separation from friends and family—can cause tension and anxiety, especially in older adults.”

Click to read the full article by Melissa titled “Why Reducing Stress is the Key to Long-Term Health.”

June Blue Carpet Farewells

We are overjoyed to share our June Blue Carpet Farewells! We wish our departing patients well, and thank our amazing staff for their dedication and hard work.

May 2021 Newsletter from The Allure Group

The Allure Group Celebrated Nursing Home Week

This Nurses Week 2021, we pulled back the curtain on our everyday superheroes with a fun series called “The Allure Superhero Universe!” We created a fun series spotlighting the various superheroes across our centers:

Celebrating Mother’s Day Across Our Centers

In honor of Mother’s Day this past month, we celebrated across our centers to make sure that all of our wonderful moms knew how special they are, not only on Mother’s Day, but every day of the year! From flowers and cupcakes to blankets that were donated by the Salvation Army, we wanted to thank all of our moms for being who they are.

Congratulations to our Chief Business Officer Matthew Fenley

Crain’s New York Business has just announced today Matthew Fenley, our Chief Business Development Officer, as Notable in Marketing & PR 2021!

We are all so proud, a huge congratulations to him!

Melissa Powell featured in McKnight’s Long-Term Care News

Most skilled nursing facilities were not initially designed to deal with crises like the coronavirus pandemic, though changes were made on the fly as the outbreak unfolded, and more will no doubt follow in the years to come.

Our very own Melissa Powell discusses how COVID-19 is shaping the future of skilled nursing facility design in her latest McKnight’s Long-Term Care News piece.

May Blue Carpet Farewells

We are overjoyed to share our May Blue Carpet Farewells!

We wish our departing patients well, and thank our amazing staff for their dedication and hard work.

April 2021 Newsletter from The Allure Group

Occupational Therapy Month

April was Occupational Therapy Month and we can not thank all of our OT’s enough for all of their hard work and dedication across our centers.

As an occupational therapist or occupational therapy assistant, you are part of a vitally important profession that helps people participate in the things they want and need to do through the therapeutic use of everyday activities and our resident’s are very lucky to have you!

This month we are spotlighting two of our incredible OT’s, Franz Mojica from our King David Center and Digna Portillo from our Crown Heights Center.

A huge thank you to all of our Occupational Therapist’s for all that you do for our patients and residents!

Minds in Motion Neurological Rehab Program at King David Center


At King David Center for Nursing and Rehabilitation, we’re committed to earning our reputation as the premiere rehabilitation center for Parkinson’s disease. Patients in our Minds in Motion Neurological Rehab program have exclusive access to the Hokoma Lokomat as part of their treatment program.

A recent Parkinson’s case study conducted at King David Center found that our Lokomat Therapy can “improve patients’ overall level of functional performance and therefore increase their quality of life.” We are thrilled to be able to offer this to our patients in our Minds In Motion program. If interested, you can check out the full case study here!

The UAC Delivered 400 Easter Goodie Bags to Bedford Center Residents and Staff

The UAC (United Against Covid-19), a non profit organization, donated around 400 Easter goodies bags for our residents and staff to help make their Easter special this year. Everything was well packed by their volunteers with a handwritten greeting card included. Thank you to UAC for including us in this special project.

McKnight’s Women of Distinction Awards and Forum

The McKnight’s Women of Distinction Awards and Forum will be held this year as a virtual event on May 18 and May 19, and everyone is welcome to join at no charge. Our very own Melissa Powell who was recognized as one of this years Women of Distinction will be featured on a panel, on May 19 from 1:30 to 2:30 PM ET.

The panel, “Secrets to career success,” will feature six 2021 McKnight’s Women of Distinction speaking about mentoring, networking, developing assertiveness, career advancement, leadership succession planning, and establishing organizational culture, among other topics.

To register for the virtual event, click here.

April blue carpet farewells


We are overjoyed to share our April Blue Carpet Farewells! We wish our departing patients well, and thank our amazing staff for their dedication and hard work.

March Newsletter from The Allure Group

King David Center Opens Aquatherapy Pool

The Allure Group’s King David Center for Nursing and Rehabilitation recently held a ribbon-cutting ceremony for its newly installed aquatherapy pool. The addition of the pool, the first of its kind in a Brooklyn-based skilled nursing facility, marks the completion of the King David Center’s 16-month makeover.

“The dream of Allure putting an aquatherapy pool in the sub-acute setting began as just that, a dream,” Allure COO Melissa Powell said. “To see our vision become a reality and to offer such a unique form of therapy to our patients in Brooklyn is truly special to us.” Click here to read an article about the new pool featured in TapInto.

Congratulations to Bedford Center!

Congrats to the entire Bedford Center for Nursing and Rehabilitation team on their 8th consecutive deficiency free infection control survey!

Melissa Powell featured in McKnights Long-Term Care News

Our COO, Melissa Powell, was featured in McKnights this month with a piece titled, “How the COO’s role will continue to evolve.”

In the article, she states, “Visionary COOs have much to bring their organizations in the years and decades to come, not only in terms of their awareness of the inside operations of a company but in how those operations affect and are viewed by potential clients, partners and the world. An innovative COO can create policies and drive decisions that enable their facilities to forge ahead in uncharted space by focusing on strategy, technical innovation and social impact.” Click here to read the full article.

We’re Hiring

Calling all Registered Nurses and Licensed Practical Nurses!

The Allure Group needs your help. Our skilled nursing facilities are directly hiring individuals who are seeking full time, part time or per-diem opportunities. Please share with anyone you know who may be interested!

Send resumes jobs@allurecare.com
or call (212) 690-7400 ext 1219

Harlem center easter celebrations

Harlem Center held a fun game of Easter trivia fun facts as well as some festive Easter coloring for residents along with a treat of hot dogs and beans, something that the residents have been asking for!

March blue carpet farewells

We are overjoyed to share our March Blue Carpet Farewells! We wish our departing patients well, and thank our amazing staff for their dedication and hard work.

February Newsletter from The Allure Group 2021

Black History Month

In honor of Black History Month, Crown Heights Center held a celebration for the culmination of the month as seen in the photos above. Together our staff and residents joined in taking photos with our Black History Month sign.

Melissa powell named one of McKnight’s Women of Distinction

Nineteen senior-level women working in senior living or skilled nursing were recognized as Hall of Honor inductees into the McKnight’s Women of Distinction awards program for 2021 and our COO Melissa Powell was included as one of them! So well deserved! Congratulations Melissa!

Heart Awareness Month

In honor of Heart Awareness Month, The Allure Group celebrated our American Heart Month Honoree. We are proud to know this difference maker in the world of cardiology, Dr. Kris-Angelo Natividad, DNP, NP-BC, at Maimonides Medical Center. We wish him all the best on his fight for better heart health and awareness.

Grand Opening of Aqua Therapy Pool at King David Center

King David Center has just opened the first ever aqua therapy pool in a Brooklyn SNF! This amazing therapy tool has just cemented King David Center as Brooklyn’s Neurological Rehabilitation Center of Excellence!

Healthcare Heroes from Crown Heights Center Honored in The New York CARIBNEWS

In a special edition of The New York CARIBNEWS that went out this month honoring Black History Month, our very own Marsha Turner-Simpson and Brenda Allen of Crown Heights Center were featured.

Marsha has been an LPN at CHC for nearly a decade and Brenda is a resident, having served 35 years as a nurse and mortician at Rikers Island in her younger years.

To read the full feature on both of these incredible women, check out the latest edition of The New York CARIBNEWS!

bedford center celebrates valentines day

Bedford Center surprised the residents with teddy bears and arts and crafts for Valentines Day! 🧸💘💟

February blue carpet farewells

We are overjoyed to share our February Blue Carpet Farewells! We wish our departing patients well, and thank our amazing staff for their dedication and hard work.

We’re Hiring!

Calling all Registered Nurses and Licensed Practical Nurses!

The Allure Group needs your help. Our skilled nursing facilities are directly hiring individuals who are seeking full time, part time or per-diem opportunities. Please share with anyone you know who may be interested!

Send resumes jobs@allurecare.com
or call (212) 690-7400 ext 1219